News
Redefining Horological Luxury: Why True Watch C...
Celebrate World Environment Day with AIS Collective. Discover how we merge luxury watch care with sustainability using #tide ocean plastic and artisan production in Zurich.
Redefining Horological Luxury: Why True Watch C...
Celebrate World Environment Day with AIS Collective. Discover how we merge luxury watch care with sustainability using #tide ocean plastic and artisan production in Zurich.
Beyond the Booths: Reflections from Watches and...
Geneva is more than just cold steel and technical specs—it is a global gathering of custodians. Explore Said’s personal highlights from the fair—including the Moser x Reebok collab and the...
Beyond the Booths: Reflections from Watches and...
Geneva is more than just cold steel and technical specs—it is a global gathering of custodians. Explore Said’s personal highlights from the fair—including the Moser x Reebok collab and the...
Geneva is pulsing. Have you heard the news?
Watches and Wonders 2026 has unveiled the next generation of horological icons. But whether it’s a new Rolex or a Patek Philippe, a world-class collection demands world-class watch care. Discover...
Geneva is pulsing. Have you heard the news?
Watches and Wonders 2026 has unveiled the next generation of horological icons. But whether it’s a new Rolex or a Patek Philippe, a world-class collection demands world-class watch care. Discover...
Keeping the Sparkle in Hölstein: AIS Collective...
Over 400 watch enthusiasts joined AIS Collective at the Oris Manufacture Open House to learn professional watch cleaning techniques. In this guide, we share expert tips on how to clean...
Keeping the Sparkle in Hölstein: AIS Collective...
Over 400 watch enthusiasts joined AIS Collective at the Oris Manufacture Open House to learn professional watch cleaning techniques. In this guide, we share expert tips on how to clean...
A Story About Care, Curiosity and the Next Step...
AIS Collective was built on a simple idea: when you value what you wear, you care for it. Our journey from watch care into jewellery care didn’t come from strategy,...
A Story About Care, Curiosity and the Next Step...
AIS Collective was built on a simple idea: when you value what you wear, you care for it. Our journey from watch care into jewellery care didn’t come from strategy,...
AIS Collective 2025: A Year in Review and the R...
2025 was a landmark year for AIS Collective — from the launch of the BronzePen and new ChronoSphere & Pouch color options, to live demos at Geneva, Dubai, and Oris...
AIS Collective 2025: A Year in Review and the R...
2025 was a landmark year for AIS Collective — from the launch of the BronzePen and new ChronoSphere & Pouch color options, to live demos at Geneva, Dubai, and Oris...